After participating in this activity, the viewer should be better able to:
1. To delineate the differences between the coaching and traditional education model for behavior change.
2. To provide the research evidence base for the coaching model.
3. To discuss how coaching is a cost- and clinically-effective means to provide and promote behavior change.
4. To describe coach training and certification programs for health professionals.
Estimated time to complete this activity is 30 minutes.
Physicians, diabetes educators, and other health care professionals who treat patients with diabetes.